Un-freakin-believable

More things my tiny brain just can’t comprehend:

  1. How can you be gainfully employed as a “Copywriter” and SUCK at writing copy, let alone proof reading and using spell check?? Our front line slot staff writes better copy than some of the copywriters I know. It’s a sad day when you write the advertising copy vs. having your ad agency write it for you. Sad, sad day.
  2. How can you not spell check / proof read your work before sending it off to a client?? Is it laziness or do you really not notice all the errors?
  3. If you are guilty of #1 and #2 how can you still claim to be a reputable agency and have clients?

And the one that still gets me… NOT submitting for major advertising awards because everyone “forgot” and/or “got too lazy”. Are you f’ing kidding me?! If it were that simple, I’d fire you on the spot.

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