I like lists. I like making them and better yet, I like crossing things off them. Just a few things I wish others would cross of their list when contacting me.
- Make sure everything is spelled correctly in your initial email. I’m always flabbergasted by this one. You’d think most people would have a “pitch” template. All they do is copy and paste and pop in a few unique points (i.e. my name, something specific about my company, etc.) Guess what, if you have glaring misspellings in that first email, I’m not scheduling a follow up call with you. I already know you have zero attention to detail.
- Follow instructions. My voicemail clearly says, “…If you’ve reached my voicemail, please follow up via email at xxxxxx@xxxx.com.” Yet, only two out of ten follow up via email. This one surprises me too. How often do you check your voicemail? That’s what I thought.
- Okay, this is really 2.5. We have a business relationship. I’ve told you before that I check my voicemail once a week and you need to shoot me an email. You’ve experienced my lack of response to voicemail. Yet, you still leave me voicemails expecting me to return your call that day. Where did I go wrong?
- This one’s a long shot, but it would be nice if you checked out my company’s website before calling me. You could find some great insights into what’s important to us and a little bit about our brand strategy along with company information.
- Follow up. I’m HUGE on follow up. In fact, it’s the joke of not only my department, but the entire company. Even though it’s a joke, everyone freakin loves it. I’m anal. It’s how I roll and it’s the only way to get shit done.
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