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I love Augmented Reality. Seriously, the thought of doing something with AR makes me salivate, even if penetration is next to nil. But, will it end up like Second Life? When Second Life debuted, it was touted as “huge” and “game changing.” The same words and feelings are starting to surround AR. Layar cofounder Maarten […]
I love this post, Your Boss Doesn’t Care About the Conversation, by @MackCollier. It’s been sitting in my favorites for months, waiting for me to expand on it. The piece takes no prisoners; just tells the truth – no boss cares about the conversation. What do they care about? MONEY. If you’re a smart marketer, […]
This linkfest has been sitting in my drafts for weeks, but still, a few good links. QR Codes. People still don’t quite see the possibilities. However, this article does a great job expanding on some of the possibilities and reasons why hotels would benefit from utilizing QR Codes. Funny comic on the Joys of Tech […]
To say that this week’s been craptastic, would be an understatement. Then, the fabulous Vegas Exposed campaign debuted. Originally, I thought it was a “special” campaign courtesy of R&R Partners and LVCVA. I can’t begin to tell you how thrilled I was that my hotel room tax dollars were helping pay for this campaign. But, then it hit […]
I’m struggling again. “Digital Innovation” is all the rage. In the last few weeks, I’ve read more than my fair share of articles that tout innovation as the only way to survive the downturn in the economy. I get it. I’m all for innovation. But, I’m still struggling with the idea. If your company is […]
I know, I’m using a Sprint tag line as my title to showcase an AT&T commercial. Ironic, huh Regardless, I love the ease in which this commercial exemplifies how today’s technologies help people connect faster and easier than ever before. In this example the social net is used for good. But, what happens when it’s used […]
I gotta admit, I’m starting to get scared. In a post-twitter world, the whiners have come out of the closet like bees to honey. In these days, the mommy bloggers and twitterati’s heads are growing. Their sense of entitlement has exploded. More and more, I’m seeing stories like this one about Wynn and a Maytag Washing […]
If you don’t know by now, I’m a sucker for trivia. You can see the other Did You Know / Shift Happen videos here.
I’ve spent the week in beautiful San Diego at the iMedia Brand Marketer Summit. It’s one of my favorite conferences to go to. As always, the conference was great and the opportunities to meet my fellow marketers were even better. This year, the top five takeaways were: It’s the Year of Mobile (again). You have […]
Dear Person with Ego Problems, Thank you for belittling me. Thank you for thinking you understand my business model better than I do. Of course, your knowledge is based off researching online comments. Great. But, in the real world, up close and personal, things are a little different. It’s like the person who says, “I […]