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Whiskey Notes and Parachuting Fish
the ups-and-downs and sides-to-sides of the little things that make up life
Wow. I heard this song for the first time today and it struck me like an anvil to the heart. Love is a crazy thing. It’s what drives us all, at least, it’s what drives me. From swimming to where I live to what I want to do with my life, love is the driving […]
Over two years ago, Google debuted their Search Stories series around the Superbowl with Parisian Love. The fun part of the series is that you can participate by creating your own. The below, Brothers and Sisters, is one I stumbled upon and provides a little chuckle while pulling at your heart strings.
I’ve watched this video about 20 times in the last two days and yes, I tear up every time… I’m such a sap It’s a brilliant commercial by Google. But, the underlying message is even cooler – technology has the ability to make your real world experiences not only better but it allows you to […]
I wish I could hate Apple, but then they go and make brilliant commercials like this one. This is what we believe, technology alone is not enough… when technology gets out of the way everything becomes more delightful, even magical. That’s when you leap forward.
Admittedly, I’m not an avid MadMen fan like most of my counterparts, but after this scene, I might just become one. Mad Men: The Carousel from ray3c on Vimeo. Nostalgia. It’s a tinge in your heart far more painful than memory alone.
It always impresses me when big brands are able to move fast enough to capitalize on current events. While not a new video/viral concept, kudos to T-Mobile for having the foresight to spoof the Royal Wedding in a fun, appealing way that the masses can relate to. As a marketer, are you keeping abreast of […]
In today’s advertising world, is the creative brief outdated? My vote is absolutely! But, it also shows that we, as marketers, continue to ironically be awful communicators. While we have 100’s of “new” tools for communication, we still have to revert back to the outdated method of RFPs and creative briefs. Why? What would happen […]
It’s that time of year again… Super Bowl XLV. The more things change, the more they stay the same. After seeing the commercials, I have to wonder, has advertising gone downhill or as consumers (and marketers) are we expecting too much from Super Bowl ads? The interesting piece? It seems like we’ve turned back time. […]
Verizon’s commercial for their release of the iPhone is a fun one. In addition, like many companies these days, the whole commercial focuses on thanking the consumer for their loyalty. Will we start to see more and more companies changing to more consumer focused advertising?
Hysterical and brilliant all at the same time. Enjoy the laughs.