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Whiskey Notes and Parachuting Fish
the ups-and-downs and sides-to-sides of the little things that make up life
Once again, an advertiser has missed out on some key opportunities by not making their videos easily sharable. Visa’s campaign, Go World, for the Olympics is really cute, involves a lot of feel good commercials and an in-depth site with athletes’ background stories. However, none of the videos can be embedded and there’s no one […]
I’m so pissed off right now that I can barely form a coherent sentence. However, I’m going to attempt to formulate several sentences so that I don’t murder someone tomorrow. Background: Presentation to 300+ partners, with the majority being Director level and above. Pending public speaking nerves, presentation content is fairly simple as it’s being […]
I like how Patron has taken their “Some Perfection is Debatable” campaign and integrated it into all marketing channels. The website is fun – people love voting, seeing what others think and occasionally commenting about them. Patron gets it, unlike MGM MIRAGE’s latest UGC campaign. Forty-eight hours in Vegas, in theory, is a cute idea […]